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UpViral vs Rafflecopter vs RafflePress: Giveaway Apps Compared

UpViral vs Rafflecopter vs RafflePress: Giveaway Apps Compared

Written By: author avatar Stacey Corrin
author avatar Stacey Corrin
Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO.
     Reviewed By: reviewer avatar John Turner
reviewer avatar John Turner
John Turner is the co-founder of RafflePress. He has over 20+ years of business and development experience and his plugins have been downloaded over 25 million times.

Are you looking for an unbiased comparison of the top giveaway apps: UpViral vs Rafflecopter vs RafflePress?

Running giveaway campaigns on your website is an excellent tactic for growing your email list, social media followers, and website traffic. But it isn’t always easy to find a tool that offers all the features you need in one compact package.

That’s why we’re comparing UpViral, Rafflecopter, and RafflePress to see which giveaway app is the best fit for your business.

Quick Summary

FeatureUpViralRafflecopterRafflePress
PlatformCloudCloudWordPress
Main FocusReferralsGiveawaysGiveaways
Ease of UseModerateEasyEasy
CustomizationHighModerateHigh
Free Plan?NoYesYes
Price$$$$$$$
Best For…Viral GrowthSimplicityWordPress

How We Review & Test

At RafflePress, our comparisons are created by experienced professionals who have spent years using, testing, and evaluating software. Unlike other sites, we never accept payment to influence our recommendations. We invest dozens of hours into every roundup, thoroughly testing each product according to strict criteria. We use the products ourselves, just like you would, to ensure our reviews are comprehensive and reliable.

UpViral vs Rafflecopter vs RafflePress: Detailed Comparison

In this giveaway app comparison, we’ll create the same giveaway in UpViral, Rafflecopter, and RafflePress. Then, at the end, we’ll see how each giveaway tool compares in price.

Here are some quick links to help you find the section you need:

To begin, let’s see how easy it is to set up a giveaway with each app. You can also check out this Rafflecopter review for a more in-depth overview.

Setup and Installation with UpViral, Rafflecopter, and RafflePress

At first glance, UpViral and Rafflecopter may seem like the quickest way to get started with a giveaway campaign. That’s because they run through your web browser with nothing to install on your website.

But that also means your options for adding a giveaway to your site are limited. For example, you’ll likely need to copy and paste embed codes, which may not always work as they should.

Moreover, your giveaway data isn’t yours to control if you use hosted platforms like UpViral and Rafflecopter. So, the information you collect stays on each platform’s servers, making it harder to ensure the data you collect is safe.

In comparison, RafflePress runs on self-hosted WordPress websites. That means you have complete control over the information you collect, and you can put extra security in place to ensure it’s safe.

best WordPress giveaway plugin rafflepress

While installing a WordPress plugin may sound like more work than UpViral and Rafflecopter, it’s worth considering whether security, control, and customization are important to your business. Plus, using WordPress is a lot easier now than it used to be.

Why should you use WordPress for Giveaways?

There are many benefits of using WordPress for your website. Not only does it offer tons of customization options, but it also allows you to fine-tune your site in a way that best suits your business.

By investing just a bit more time in setting up your giveaway on WordPress, you can save time and frustration and control issues later. Not to mention, the best WordPress giveaway plugins work right out of the box, so you can set up a giveaway quickly without switching back and forth between different platforms.

Additionally, setting up a WordPress website is both easy and affordable. For instance, Bluehost lets you install WordPress with 1 click and includes 24/7 support if you need any help.

bluehost WordPress hosting

Plus, Bluehost also offers a free domain and SSL certificate to keep your giveaways secure. That means you won’t need to buy any extras to start your online store or business website.

Then there’s the matter of platform limitations. For example, UpViral limits how many leads you can collect to 10,000. Even though that limit is high, it still caps your lead generation potential.

In comparison, RafflePress and Rafflecopter don’t place any limits on how many giveaways you run or leads you can collect.

Building Your Giveaway

Now let’s look at how easy it is to build your giveaway with each marketing platform. Since each tool has a slightly different builder, we’ll look individually at UpViral, Rafflecopter, and RafflePress.

First up is UpViral, and after logging into your UpViral dashboard, you can click the ‘Create a Campaign’ button to get started. After that, you’ll see several campaign templates to help you make the right giveaway for your business.

upviral vs rafflecopter vs rafflepress campaign templates

Clicking a campaign loads that template’s settings in the campaign builder automatically. From there, you only need to customize the settings to match your giveaway goals.

upviral actions

We found the settings for each campaign template confusing for beginners. For instance, what each setting does isn’t clear right away, and you need to dig through their knowledge base to find answers to any questions.

In comparison, building a giveaway with Rafflecopter is more straightforward.

From the dashboard, you can click the ‘New Giveaway’ button and jump right into the giveaway builder. Then you simply point and click to add your giveaway details, entry methods, and more.

Rafflecopter giveaway builder

Even though Rafflecopter offers a faster setup process, there are some limitations to keep in mind. For example, the design options are limited to the more expensive premium versions, and the giveaway entry methods lack important platforms like Twitch, Instagram, LinkedIn, and more.

Yet with RafflePress, everything is easy-to-understand and feature-rich right out of the box.

RafflePress giveaway templates

RafflePress’s laser-targeted giveaway templates tell you exactly which goal it aims to achieve:

After launching a template, you go straight to the beginner-friendly giveaway builder, where you can build and customize your giveaway widget.

RafflePress has the best interface compared to UpViral and Rafflecopter. It combines an easy drag-and-drop layout with clear labeling, so you won’t waste time figuring out what everything does.

rafflepress drag and drop giveaway builder

In RafflePress, your giveaway settings and options are on the left, while on the right is a preview of your giveaway design. This is something neither UpViral nor Rafflecopter offers without upgrading to premium plans or jumping through hoops.

It’s a game-changer because you can adjust your giveaway visually in real-time.

Moreover, you can drag and drop any element on your giveaway widget to reorganize it. Or, you can click an element to enter more details, such as your social media URLs, assign how many giveaway entries an action is worth, and more.

giveaway entry options rafflepress

Giveaway Features: UpViral vs Rafflecopter vs RafflePress

The features you can access in RafflePress, Rafflecopter, and UpViral differ considerably.

For example, while Rafflecopter lets participants share your giveaway on Facebook, Twitter, and Pinterest, it doesn’t have dedicated actions for other social networks.

And even though you can ask users to:

Rafflecopter entry options

Rafflecopter misses other marketing opportunities for podcasts, RSS feeds, and other valuable tools.

These options are limiting for businesses with more complex needs and goals. Yet, with UpViral and RafflePress, the features are more varied and comprehensive.

For instance, UpViral includes all the essential social media actions, custom actions you can create yourself, and referral marketing options.

upviral giveaway actions

In our opinion, RafflePress offers the most user-friendly layout and variety. Besides following and sharing on social media, you can invite users to:

  • Enter automatically
  • Sign up for your email newsletter
  • Follow your Twitch channel
  • Answer a question
  • Submit an image
  • Leave a comment
  • Write a blog post
  • Subscribe to RSS
  • Complete a poll or survey
  • Subscribe to your podcast

Plus, you can use the viral refer-a-friend action to drive even more giveaway entries and leads.

rafflepress giveaway entry actions

Giveaway Settings

Now that you know what features each tool offers, let’s see how the giveaway settings compare. First, we’ll compare the different email marketing integrations that all 3 tools offer to help grow your email list.

For instance, Rafflecopter allows you to integrate your giveaway widget with Mailchimp, AWeber, Constant Contact, and several other popular email marketing providers.

In contrast, RafflePress and UpViral offer the same integrations, but you can also connect to thousands of other tools with Zapier. And if that wasn’t enough, RafflePress’s webhooks feature lets you connect to any platform or marketing tool with webhooks support.

RafflePress email marketing integrations

Another area where each giveaway app differs is how they handle your giveaway rules, terms, and conditions. 

UpViral’s giveaway rules settings are hidden in the advanced settings panel, and it doesn’t offer any prompts on what you should include.

upviral giveaway rules

In comparison, Rafflecopter’s giveaway rules section is in a box to the right of the builder. And to access a giveaway rules template, you’ll need to upgrade to a paid plan.

rafflecopter giveaway rules

So, how does RafflePress compare? RafflePress’s giveaway rules are easy to find in the giveaway settings panel. From there, you can manually enter your rules or use the built-in rules generator template as a guideline.

Easily generate contest rules in seconds

And the best thing is this feature is even available to users of the free version.

Publishing Your Giveaway

Both UpViral and Rafflecopter let you publish your giveaway campaign on one of their hosted pages without embedding it on your site. And that is a convenient way to get your campaign out in the wild fast.

upviral giveaway page

But if one of your goals is to drive traffic back to your business website, hosting your giveaway on your website is the best solution. And UpViral, Rafflecopter, and RafflePress have different ways to do this.

For example, UpViral and Raffllecopter allow you to copy and paste an embed code you can add to your website.

rafflecopter embed code

But with RafflePress, your giveaway is already on your website, so all you need to do is click a few buttons to make it live.

Rafflepress lets you publish your contest on a distraction free giveaway landing page

There are 3 ways RafflePress allows you to publish your giveaway:

  • Use the RafflePress WordPress block to add your giveaway widget to posts and pages.
  • Paste the giveaway shortcode inside the classic WordPress editor, your sidebar widgets, or in your WordPress theme.
  • Launch a distraction-free giveaway landing page on a custom URL right on your website.
giveaway landing page with rafflepress

You can also turn off the RafflePress branding, which UpViral and Rafflecopter require you to pay extra for.

Choosing a Winner

When your giveaway is over, you’ll want an easy way to choose a winner. So let’s see how Rafflecopter handles the winner selection process first.

Once your Rafflecopter giveaway is over, head to your dashboard and click the Entries tab. From there, you can click the ‘Add a Random Winner’ button to generate a winner at random.

Picking a winner with rafflecopter

When you do that, a winner card appears with their details so you can email them with the good news.

In UpViral, choosing a winner is slightly different. You can either pick a winner at random or choose a winner with the most overall points. After, UpViral emails the winner automatically based on your autoresponder settings.

upviral pick a winner

And finally, RafflePress allows you to choose single or multiple winners randomly or manually. You can also filter out unverified emails to reduce spam and false entries.

Pick a random giveaway winner

You’ll then see the winner at the top of your entry list, with a handy link to send a custom email announcing the winner.

email the winner

Differences between UpViral, Rafflecopter, and RafflePress

All 3 giveaway tools have features that make them more suitable for different purposes. Here’s a rundown of the differences between UpViral vs Rafflecopter vs RafflePress:

  • UpViral focuses on referral marketing campaigns, while Rafflecopter focuses on running giveaways and contests. RafflePress allows you to run referral campaigns, giveaways, and contests.
  • Rafflecopter is a standalone platform you can use on any website or social media platform, while RafflePress is a WordPress plugin for use on WordPress websites.
  • UpViral offers a wide range of campaign templates and customization options, while Rafflecopter has fewer customization options. RafflePress has several pre-made templates and easy customization options.
  • UpViral and Rafflecopter plans are more expensive, while RafflePress is the most affordable option.

However, if you’re still on the fence, here are the pros and cons:

PlatformProsCons
UpViralPowerful referrals, customizable, analyticsNo free plan, expensive, complex
RafflecopterEasy, free plan, reliable, good supportLimited features/customization (free), basic fraud prevention
RafflePressEasy, many features, affordable, integrates with WordPressRequires WordPress, fewer referral features

Pricing: UpViral vs Rafflecopter vs RafflePress

After checking out the features of each giveaway app, let’s see how much they cost.

First, UpViral is the only giveaway tool on this list that doesn’t offer a free version, which is the most significant barrier for many users. Plus, the pricing starts from $99 per month for up to only 10,000 leads.

However, it does offer a 14-day free trial, so you can try it before committing.

UpViral pricing

In comparison, Rafflecopter does offer a free plan, yet the giveaway options are limited. For instance, it doesn’t include giveaway actions for Pinterest, refer-a-friend, polls, and surveys, or giveaway images.

You also can’t integrate with any email marketing services for free or remove the Rafflecopter branding.

Rafflecopter pricing

If you value email integrations, please remember that you’ll need at least the Rafflecopter Grow plan, which starts at $43 per month.

In contrast, RafflePress also offers a free plan that provides everything you need to run a successful contest on your WordPress website.

People can also enter your giveaway by:

  • Visiting your Facebook page
  • Liking your Facebook page
  • Following you on Twitter
  • Visiting you on Instagram
  • Following you on Pinterest
  • Tweeting a Message
  • Sharing on Facebook
  • Visiting a Web Page

And you won’t need to spend a single penny.

RafflePress pricing

Yet, if you’d like advanced giveaway tools, you can get started with RafflePress Plus for only $39.50 per year, making it the most cost-effective solution in this comparison.

Customer Reviews & Ratings

Before we end this comparison, let’s see what real users think about these giveaway builders.

RafflePress Customer Reviews

RafflePress has many positive reviews and ratings from its users, who find it to be a powerful and intuitive giveaway app. They appreciate the drag-and-drop builder, which makes it easy to create attractive giveaway campaigns.

rafflepress is the best giveaway plugin for WordPress

RafflePress also offers seamless integration with popular email marketing services and social media platforms. Users have praised its customer support for being responsive and helpful.

Overall, RafflePress is highly regarded for its user-friendly interface and robust features.

Rafflecopter Customer Reviews

Rafflecopter also receives positive customer reviews and ratings. Users find it user-friendly and appreciate its flexibility in creating and managing giveaways.

The platform offers a wide range of entry options, including social media actions and email subscriptions. Users also mention that Rafflecopter provides excellent customer support and frequently updates its features based on user feedback.

Overall, Rafflecopter stands out for its reliability and customer satisfaction.

UpViral Customer Reviews

Customer reviews and ratings for UpViral are generally positive.

Many users praise its ease of use and effectiveness in running viral giveaways. They appreciate the various features it offers, such as referral tracking, email integration, and social sharing options. Some users have mentioned that customer support could be more responsive, but overall, UpViral has received favorable ratings for its performance and functionality.

UpViral vs Rafflecopter vs RafflePress: Which Is Best?

After comparing all 3 giveaway builders, you should have a good idea of which solution is best for your business.

For ease of use, functionality, and competitive pricing, RafflePress is the clear winner.

It has a dedicated WordPress giveaway plugin and includes giveaway templates and actions that support your business and boost your leads like:

  • Refer a friend viral giveaway actions
  • Built-in giveaway entry reports
  • Prize image gallery
  • WordPress giveaway landing page
  • Image submissions
  • Polls & surveys
  • Social logins

And that’s why tons of businesses, both small and large, have already chosen RafflePress as their go-to giveaway builder.

If you’re not convinced, check out these RafflePress case studies:

So, are you ready to build your next giveaway campaign?

If this article helped you out, then please subscribe to our YouTube Channel for RafflePress video tutorials. You can also find us on Twitter and Facebook.

author avatar
Stacey Corrin Writer
Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO.

Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission. We only recommend products that we believe will add value to our readers.

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