WPForms Review: Is It Worth The Investment? 
Wondering if WPForms is really worth the investment?
A lot of people claim that WPForms is the best forms plugin for WordPress, but is it true?
We think WPForms is a website tool absolutely worth paying for, so in this post we’ll tell you exactly why it’s so great (and worth the money).
How Does WPForms Work?
WPForms is a plugin for WordPress that lets you create effective contact forms for your site.
It works as a plugin, which means it can expand the capability of what your WordPress site can do.
In order to use WPForms, you’ll need to:
And once you have it installed, you can easily create contact forms yourself with their drag and drop builder. And then, you can play around with a ton of cool features that can help increase your website’s income potential.
Because it’s so easy to use and is so great at making small business owners more money online, we think WPForms Pro is 100% worth the investment.
Let’s go ahead and take a look at why WPForms is so great, just in case you’re still asking yourself ‘do I need WPForms?’
Is WPForms Worth The Investment?
We think WPForms is worth the investment. Here’s why:
Sure, you can run a basic website without a contact form builder. But if you don’t have contact forms, you won’t be able to get any leads. And making money from your website is the whole reason many business owners pay to keep it online.
So the tools that you do use should help you increase your website revenue. And that’s exactly what WPForms does (specifically, the WPForms Pro plan).
So let’s go ahead take a peek at what makes WPForms Pro so worth it:
- Visual Builder
- Form Templates
- Order Forms
- Conversational Forms
- Conditional Logic
- Anti-Spam Tools
- Form Abandonment
- Email Marketing Integrations
- Surveys & Polls
- User Journey
- User Registration
- Guest Post Submissions
- Form Landing Pages
- Great Customer Support
- More Excellent Features
There are a lot of amazing tools to cover in our WPForms review. So feel free to click on a specific feature in the list above if you’d like to jump ahead.
1. Visual Builder
The drag and drop visual builder from WPForms makes it super easy for anyone to build their own contact forms.
All you have to do to add a field is drag it from the left side of the screen to your form on the right! It’s so easy to create a form using the WPForms builder that even beginner’s can use it.
2. Form Templates
Another reason WPForms Pro is worth the investment is because of all of the pre-built templates that come with it.
Never build a form from scratch again. The WPForms Pro plan includes a bunch of form templates you can use in nearly every niche and industry.
3. Order Forms
One of the biggest money-making features that WPForms Pro offers is order forms.
You can accept payments right on your order form with Stripe or PayPal, and even use Authorize.Net with the Elite Plan. Part of what makes WPForms so worth the investment is these payment provider integrations.
4. Conversational Forms
WPForms totally changed the game for contact form builders when they released their Conversational Forms addon.
It’s a super cool 1-click feature that turns a simple form into a conversational-style form that acts like a face-to-face conversation for your users. The conversion rate on these types of ‘interactive’ forms are incredible (they’re super fun to fill out!), and this feature alone would make WPForms worth it.
5. Conditional Logic
There’s actually a secret to a lot of forms that makes them look good and work well.
It’s that they use Conditional Logic. It’s a tool that hides or shows other fields on your form based on a user’s previous answer.
A good form builder should always offer the ability to easily add smart logic like this to your forms, and WPForms does.
6. Anti-Spam Tools
With the WPForms plugin, you’ve got several different ways to protect your forms from spam. There are great built-in security features. Some of the features available are:
- GDPR Compliance
- Multiple reCAPTCHA Options
- Custom Captcha
- Ability to Limit Specific File Upload Types
- …and others
When it comes to bots and spam on your forms, WPForms can help you keep your site secure.
7. Form Abandonment
Distractions happen! People get phone calls, or open a new tab, or simply just forget they were filling out a form.
These are lost leads, and capturing them instead of letting them slip away is a huge way to grow your email list and get more email addresses for your marketing lists.
The WPForms Form Abandonment addon helps with this by saving details that people start filling out on your form and never finish. That way, you can follow-up with these people and get some of them to come back and complete the form.
8. Email Marketing Integrations
Want to set up an automatic email marketing campaign and send submissions to different lists? WPForms does that. It’s integrated with the top email marketing tools out there including:
- Constant Contact
- …and more
You can also use the Zapier integration to connect your web forms with 2,000+ web apps.
Part of what makes WPForms so worth it is the form notifications feature.
If you want to get an email every time someone fills out a form, this feature is for you. Also, you can set it up to automatically email the person who filled out the form.
You can even customize these notifications to email different people depending on what is filled out on the form.
For instance, send leads to Paula if they say they have a budget over $10,000 and send leads worth less to Morgan, who works on the smaller accounts.
Customization like this shows you how streamlined your website can get using WPForms.
10. Surveys & Polls
WPForms offers a top-notch Surveys and Polls addon that is insanely popular, and for good reason.
- Survey Templates
- NPS Surveys
- Star Ratings
- Likert Scale Surveys
- Beautiful Reporting Dashboard
It’s a really powerful survey tool. Exporting survey data is super easy, which makes collecting the information you need to grow your business simple.
11. User Journey
You can learn a lot about your customers with Customer Journey Mapping. WPForms lets you see where your form users are going on your website before they hit submit.
This is a helpful tool so that you can pinpoint areas of your site that might be working really well to convert. And then, you can duplicate those tactics on other pages of your website!
12. User Registration
Letting people register for your WordPress site is helpful for tons of reasons.
So another reason you’ll want to consider what a great value WPForms is is the user registration feature.
The User Registration addon lets you build a custom user registration form so people can make their own user profiles on your site.
13. Guest Post Submissions
Do you accept guest post submissions on your blog? If so, this feature alone makes WPForms worth the investment for you.
14. Form Landing Pages
Just like RafflePress, WPForms is a great landing page creation tool.
Landing pages are a big deal when you’re advertising your brand around the web. So another awesome feature is that you can turn your forms into landing pages nearly instantly with WPForms.
The Form Landing Pages addon from WPForms works in just 1-click. You can get distraction-free landing pages that convert really well, so you can make more money from your forms.
15. Great Customer Support
One of the biggest reasons WPForms is worth the investment is the top-tier support they provide.
The WPForms support team has an average response time of 60 minutes. And with over 7,600 5-star reviews on WordPress and counting, you can tell that the support agents genuinely want to help solve any issues that come up.
WPForms has also created a large library of extensive documentation on how to use the plugin, with beginners in mind.
16. More Excellent Features
There’s so much more to WPForms than meets the eye. Some of the other tools the form builder plugin offers include:
- Salesforce Integration — Syncs forms to one of the top CRM services for easy customer management.
- Offline Forms — Saves info filled out into forms (if internet connection is lost) to be resubmitted once the user gets back online.
- Multi-step Forms — Break up long forms into multiple pages.
- Geolocation — See where your users are located.
- Digital Signatures — Collect electronic signatures right on your forms.
- Entry Management — View all your leads in one place, delete ones you don’t want, and export what you need.
- Webhooks — Easily integrate forms to other tools without using a 3rd party connector service.
- Form Locker — Set Date/Time limits, password protect forms and more.
There are even more things WPForms offers that we couldn’t fit into this growing list, and they release new features often.
So still asking yourself is WPForms worth it? Well, wait until you see exactly how much it costs.
How Much Does WPForms Cost?
With all the powerful features WPForms provides for small business websites, you may be surprised at how affordable the plugin actually is.
We recommended the WPForms Pro plan to get access to all of the best tools they offer.
There’s also a free version of WPForms called WPForms Lite on WordPress.org. The Lite version gives you access to basic form fields. If you don’t have room in your budget for a contact form plugin right now, you can always download the Lite version of WPForms for free to test it out.
We’ve given WPForms a first-hand review and can tell you that YES, the form building plugin is absolutely worth it. So if you aren’t already using it, we suggest you get started with WPForms Pro today.
And WPForms has a 14-day money-back guarantee. So they’ll give you a refund if you don’t find it useful and change your mind,
There you have it!
We hope this article helped you decide if WPForms is worth the investment. If you love cool money-making plugins like WPForms, you may also want to check out our round-up post with the best WordPress plugins to grow your business.