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live sales notification WordPress

How to Create a Live Sales Notification in WordPress

Written By: author avatar Stacey Corrin
author avatar Stacey Corrin
Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO.
     Reviewed By: reviewer avatar John Turner
reviewer avatar John Turner
John Turner is the co-founder of RafflePress. He has over 20+ years of business and development experience and his plugins have been downloaded over 25 million times.

Want to add a live sales notification to WordPress? I’ve used them on client sites to boost conversions, build trust, and create real-time urgency, and they truly work.

In this guide, I’ll walk you through how to set up live sales notifications in WordPress using a tool called TrustPulse. You’ll see why they’re so effective, how they tap into FOMO to increase sales, and how to customize them for your store without needing any code.

Quick steps to setup live sales notifications:

Why Add Live Sales Notifications to WordPress

A sales notification is a small popup on your website’s front end that appears whenever shoppers purchase a product or service. Using a recent sales popup is a great way to improve your business credibility and persuade potential customers to go through with their purchase.

Notification popups use the fear of missing out (FOMO) to encourage users to take action.

When users browse your website or WooCommerce store and see other people making a purchase, it immediately improves how they see your brand. They’re then left wondering what benefits those buyers get from buying those selected products and how they could be missing out.

As a marketing tool, FOMO is super-effective. Just check out these FOMO statistics to learn why:

Infographic showing FOMO statistics that support using live sales notifications

Even better, custom notifications boost sales on eCommerce websites by up to 15%.

Now that you know why sales notifications are an excellent tool for driving more leads and sales let’s look at how to create them on your WordPress or WooCommerce site.

How to Create Live Sales Notifications with TrustPulse

The easiest way to create a sales notification message in WordPress is with TrustPulse. TrustPulse makes it easy to leverage the power of social proof with recent sales notification popups.

TrustPulse dashboard for creating live sales notification popups in WordPress

With real-time event tracking, you can show a live sales feed of any action on your website, including:

  • Recent orders
  • Newsletter subscriptions
  • Webinar registrations
  • Virtual orders
  • Limited stock products
  • Giveaway entries

Plus, TrustPulse’s On-Fire notifications can show how many people have taken action in a given time.

The app is easy to use, includes flexible design options, and provides detailed analytics to see which of your website or online store pages perform best.

Best of all, TrustPulse works with any website, including WordPress, Shopify, and more. It also offers integrations for page builders like Elementor, SeedProd, and popular WooCommerce plugins.

Bottom line: TrustPulse is an excellent choice as a WooCommerce live sales notification plugin.

So if you want to create a live sales notification in WordPress, here’s how to do it with TrustPulse.

Step 1: Create a TrustPulse Account

TrustPulse is a live sales notification tool and a WordPress popup plugin. It has a free version and a paid plan and works with the most popular WordPress plugins.

For this tutorial, we’ll use the paid version of TrustPulse. However, the steps to add order notifications to your WordPress website are pretty much the same.

So, click here to get started with TrustPusle, then click the Get TrustPulse Now button.

Button on TrustPulse website to sign up for live sales notification plugin

You can choose a TrustPulse plan that best suits your business needs on the product page.

Pricing plans for TrustPulse live sales notification tool

Afterward, you can fill out your account details and click the Get Started Now with TrustPulse button.

Form to enter account details when signing up for TrustPulse

Now enter your payment information and click the Pay button.

Secure payment form to purchase TrustPulse subscription

Great work! You’ve signed up for TrustPulse successfully. Now it’s time to create a live sales notification in WordPress.

Step 2: Connect TrustPulse to Your WordPress Site

After signing up for TrustPulse, it will ask you to enter your website’s name and domain name. You can use any name you like, but you’ll need to use your actual URL for the domain name.

Adding website name and domain to TrustPulse account setup

When you’ve filled in your website details, click the Save Site button.

Step 3: Choose a Campaign Type (Recent Activity)

On the next page, TrustPulse will tell you that you haven’t created any campaigns yet. To create a new campaign, click on the green Create Campaign button in the top-right corner.

Creating a new campaign inside TrustPulse for sales popups

This will take you to the campaign creation page, which has several templates. In the first section, you can give your new campaign a name. You can call it whatever you like, but we’d suggest choosing a name relevant to what you need it for, such as “coupon notifications” or “checkout page notifications.”

Naming your campaign for live sales notifications in TrustPulse

Next, scroll down the page to select your campaign type. To show notifications, you’ll need to ensure that the Recent Activity campaign type is selected.

Choosing 'Recent Activity' as the campaign type in TrustPulse

You can then go ahead and click the Next Step button.

Step 4: Customize Your Sales Notification Design

TrustPulse offers a variety of customization options to change your notifications look. The app will also show a live preview of your notification popup as you make changes.

TrustPulse editor showing design customization options for notifications

It’s easy to adjust the following settings with just a few clicks:

  • Your notification popup language
  • The customer name or how you’ll address them
  • Your notification message
  • Where you’ll redirect users after clicking
  • The notification image, such as a map, icon, product image, etc.
  • Where you’ll display the notification on your website.
  • The notification size
  • Animation options
  • Default notification settings

It’s also possible to show the Advanced Settings section to change your popup’s background color, text color, drop shadow, border, CSS, and more. This makes it easy to match your live sales notification to your website’s branding.

Customize popup colors for TrustPulse live sales notifications

When you’re happy with your customizations, click the Next Step button.

Step 5: Enable Activity Tracking on Your Website

To display your notifications correctly, you need to let TrustPulse capture your website activity so that it can show it to visitors.

On the next page, you can select 2 different configurations for TrustPulse to capture activity on your website, which includes:

  • AutoMagic: Track and record user activity and submissions automatically.
  • Zapier: Connect to a separate tool to capture visitor activity from over 2,000 web apps.

For this tutorial, we’ll use the AutoMagic option because it’s easy to use for beginners, so go ahead and select that option.

TrustPulse AutoMagic tracking setup for capturing real-time activity

After, choose which activity you want TrustPulse to track by clicking the dropdown menu. 

Dropdown menu to choose tracked actions in TrustPulse dashboard

You can track activity from:

  • Any page on your website
  • Exact URLs
  • URLs matching a regular expression
  • Any page except URLs with specific text
  • Any page except exact URLs

These options provide plenty of flexibility. You could pick the Exact URLs option to show activity on your checkout page, giveaway landing page, and upsells. Or you can keep things simple and choose the Any Page option.

After selecting your preferred option, click the Next Step button.

Step 6: Set Display Rules for Notifications

On the next page, you can set rules which dictate when your notifications show on your website.

First, choose where you want to display your notifications from the dropdown menu.

Settings for where to display notifications on your WordPress site

You can display your live sales notifications on:

  • Any page on your website
  • Exact URLs
  • URLs matching a regular expression
  • Any page except URLs with specific text
  • Any page except exact URLs

After, you can adjust the notification settings, which include:

  • The delay before showing the first notification (in seconds)
  • The length of time a notification shows
  • The delay time between notifications
  • If you’d like to show notifications on mobile devices
  • If you want the notifications to loop through again if visitors have seen them all
Adjusting how long and how often notifications appear

The default settings are a great place to start, or you can choose your own. When you’re happy with your changes, click Next Step.

Step 7: Publish Your Live Sales Notification in WordPress

The final step is to publish your sales notifications in WordPress.

There are 2 ways you can do this: manually adding the TrustPulse embed shortcode to your website or using the TrustPulse live sales notification plugin.

The easiest option is to use the TrustPulse plugin. To do this, navigate to Plugins » Add New from your WordPress admin area and type TrustPulse into the search box.

Then click Install Now to install it instantly.

Search and install TrustPulse plugin from WordPress plugin directory

After, click the Activate button to activate TrustPulse on your website.

Activate the TrustPulse plugin in WordPress dashboard

This will take you to the TrustPulse dashboard, where you can either sign up for an account or connect your existing account. Since we’ve already created an account with TrustPulse, click the Connect Your Existing Account button.

Connect TrustPulse plugin to your existing account

TrustPulse will automatically detect your settings and give you the option to view your campaigns. Clicking the View My Campaigns button shows you the campaign we created earlier. 

View your published TrustPulse campaigns in dashboard

So go ahead and edit this campaign and click the Publish tab. You should now see a message saying that your campaign is now active.

Publish your TrustPulse live notification campaign to WordPress

To see a preview of how your notifications look on your website, click the View a Sample Campaign link.

Preview of a published live sales notification popup in TrustPulse

Remember to click Save to preserve all your settings.

FAQ About Live Sales Notifications in WordPress

What is a live sales notification in WordPress?
A live sales notification is a small popup that shows real-time purchases or activity on your website. It helps build trust and encourages new visitors to take action.
Do I need a plugin to show live sales notifications?
Yes, the easiest way is to use a plugin like TrustPulse. It connects to your WordPress site and lets you show recent sales, signups, or other user actions as popups.
Can I use live notifications on WooCommerce?
Absolutely. TrustPulse works seamlessly with WooCommerce, letting you display recent product purchases or limited stock alerts to boost conversions.
Do live notifications actually increase sales?
Yes. Studies show that live notifications using FOMO can improve sales by up to 15% by showing proof that others are buying or signing up.
Is TrustPulse free?
TrustPulse offers a free version with basic features, along with paid plans for more advanced tracking and customization.

That’s it. Now you know how to add live sales notifications in WordPress. If you’re running an online store or promoting digital products, these popups can help you build trust and turn more visitors into buyers.

TrustPulse makes the whole process simple. You can show real-time activity, customize every part of the popup, and track what’s working without needing any code.

Looking for more ways to boost engagement? Here are a few helpful guides to check out:

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author avatar
Stacey Corrin Writer
Stacey has been writing about WordPress and digital marketing for over 10 years and on other topics for much longer. Alongside this, she's fascinated with web design, user experience, and SEO.

Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission. We only recommend products that we believe will add value to our readers.

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    1. Hi Andrew, we’re always working on new features and improvements for RafflePress behind the scenes. Keep an eye on the blog for the next announcement.

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