6 Best KingSumo Alternatives: Boost Your Giveaways in 2026

Are you looking for the best KingSumo alternatives for your small business?

KingSumo is a popular giveaway tool that can help grow your email list, generate leads, and boost engagement. But, as with any software solution, it may not be the perfect fit for your type of business.

In this article, I’ll explore what KingSumo is and why you may need a KingSumo alternative. I will also provide an in-depth comparison of the top KingSumo alternatives to power your business growth.

Ranking	Alternative	Best For	Pricing
🥇 1	RafflePress	WordPress users	Starts from $299 one-time
🥈 2	Gleam	Comprehensive marketing	Starts from $19/month
🥉 3	UpViral	Referral-focused campaigns	Starts from $99/month
4	Vyper	Stylish and referral marketing	Starts from $149/month
5	Woobox	Diverse campaign needs	Starts from $37/month
6	ShortStack	Advanced customization	Starts from $29/month

The best KingSumo alternatives are RafflePress (best for WordPress users), Gleam (best all-in-one marketing platform), UpViral (best for referral-heavy campaigns), Vyper (best for stylish referral programs), Woobox (best for multi-format campaign needs), and ShortStack (best for advanced customization). All support multiple entry methods, email marketing integrations, and viral sharing.

You can use this tool to set up and promote your giveaways, drive traffic, increase social media followers, and build an email list. KingSumo giveaway also offers various features, including email marketing integration, social media sharing, and bonus entries, making it a popular choice for many marketers.

You can learn more by reading this KingSumo review.

Why Do You Need KingSumo Alternatives?

While KingSumo has several benefits for online marketing, it may not be the right solution for everyone. Some users may prefer a different interface, additional features, or pricing options. For example, KingSumo has no giveaway templates, so when I was trying to create a unique look and feel for my online contest it took more work.

This is where KingSumo alternatives come in. By looking at the alternatives, you can find a giveaway tool that best fits your business needs and preferences.

How I Chose KingSumo Alternatives to Test

When I started looking for KingSumo alternatives, I wanted to make sure I was comparing tools that would actually help you run successful giveaways. I focused on specific criteria that matter most for small businesses:

• Ease of Use – I looked for tools that don’t require technical skills to set up and run. You should be able to create a giveaway quickly without needing to write code or hire a developer.

• Feature Set – Each tool needed to have essential features like multiple entry methods, social sharing options, and winner selection. I also checked for email marketing integration since that’s crucial for following up with participants.

• Customization Options – I made sure these alternatives let you customize your giveaway to match your brand. This includes changing colors, adding your logo, and adjusting the layout.

• Price vs Value – I compared pricing plans to ensure they offer good value for small businesses. Some cheaper options might lack important features, while more expensive ones might offer features you’ll never use.

• Customer Support – Running a giveaway can be stressful if something goes wrong, so I checked each platform’s support options and response times.

Best KingSumo Alternatives

When deciding on a KingSumo alternative, keep in mind its ease of use, features, customization options, customer support, and pricing. I’ll cover many of these factors below when digging into the best alternatives for KingSumo.

1. RafflePress

Starting price	$299 one-time (Single Site)
Free plan	No
Best for	WordPress users running viral giveaways
WordPress plugin	Yes (native integration)

First, let’s look at RafflePress, one of the best WordPress giveaway plugins. If you’re a WordPress site owner, this user-friendly tool makes it easy to create viral giveaways right from your website without code.

This means you won’t have to go back and forth between multiple platforms to manage your contest or giveaway. It’s also an excellent way to drive direct traffic to your business site.

In my experience, managing everything on WordPress was a huge time-saver. I used to waste so much time switching between platforms for giveaways, but RafflePress streamlined the entire process.

RafflePress comes with a powerful drag-and-drop builder and various editable giveaway templates, making it quick and easy to get started. You can also customize your giveaway widget with prize images, custom colors, and unique background images.

I found the pre-built templates especially helpful when I was starting out. They gave me a great framework to build on and saved me a lot of design time. I was also impressed with how easy it was to customize the look and feel of the widget to match my brand.

However, this plugin’s stand-out feature is its viral sharing options. Entrants can participate by referring a friend, sharing your contest on social media, signing up for your email newsletter, and following you on multiple social networks.

Other 1-click entries include:

• Leave a comment
• Submit an image
• Write a blog post
• Subscribe to a podcast
• Follow on Twitch
• Visit a page
• Polls & Surveys

When publishing your giveaway, you can do so with RafflePress’s WordPress block, which works natively with the WordPress block editor. You can also use a shortcode or publish your contest on a distraction-free giveaway landing page.

Personally, I preferred using the WordPress block, as it integrated perfectly with my existing workflow.

Contest management is just as easy. You can see participant information inside your WordPress dashboard, including the actions they took to enter. From there, you can choose random winners with just a few clicks.

RafflePress also offers the following functionality:

• Email verification for fraud detection
• GDPR compliance checkbox
• Giveaway rules generator
• Integration with email marketing tools
• Retargeting and redirection
• Social logins
• Zapier and webhooks for other marketing automation platforms
• SEO-friendly WordPress plugin
• Lightweight code

Pros	Cons
One-time pricing, no monthly fees	WordPress only, no standalone version
Native WordPress dashboard integration	Requires an existing WordPress site
Wide range of viral entry methods	No free plan
Drag-and-drop builder with ready-made templates
Email verification and fraud detection built in

RafflePress vs KingSumo: Key Differences

KingSumo is a standalone SaaS app hosted on their servers. RafflePress is a WordPress plugin that runs on your site. KingSumo uses a subscription model. RafflePress is a one-time purchase with no recurring fees.

RafflePress also offers a wider range of viral entry methods and keeps all participant data inside your WordPress dashboard, so you’re not dependent on a third-party platform.

One thing worth knowing: RafflePress is WordPress-only. If you’re not on WordPress or need a standalone SaaS platform, Gleam or ShortStack are worth a closer look.

For a side-by-side breakdown, see our full RafflePress vs KingSumo comparison.

Get started with RafflePress today!

2. Gleam

Starting price	$19/month (Competitions)
Free plan	No (free trial only)
Best for	Marketers who need more than giveaways
WordPress plugin	Via embed code or WordPress plugin

Gleam is an all-in-one marketing platform that offers giveaways, rewards, galleries, and other engagement-boosting tools. With Gleam, you can create highly engaging campaigns that encourage social sharing and lead generation.

Similar to RafflePress, it lets you build a giveaway widget with multiple social sharing incentives. However, Gleam is a standalone platform, so any giveaway you create is hosted on their servers.

That said, you can embed your contests on any website with an embed code. For WordPress, you can use the Gleam WordPress plugin.

Some of Gleam’s other features include:

• Integration with popular CRM, ecommerce, and marketing platforms.
• Multiple 1-click entry methods
• Viral referral options
• Customizable templates
• Random winner picker
• Coupon incentives
• Webhooks API

When I tested Gleam, the campaign builder has more settings to work through than simpler tools. It takes longer to get your first campaign live, especially if you’re new to embedded widgets. Once you’re past the setup, the range of campaign types is impressive.

Pros	Cons
All-in-one platform (giveaways, rewards, galleries)	More complex setup than simpler tools
Works on any website, not just WordPress	Monthly subscription required
Strong integrations with CRM and marketing platforms	Campaigns hosted on Gleam’s servers, not your site
Multiple 1-click entry methods	Can feel like overkill for basic giveaways

Verdict: Gleam is the right pick if you need more than a giveaway tool and want rewards programs, galleries, and deeper integrations in one place. Skip it if you’re on a tight budget or mainly need simple contest entry forms.

Looking for more options? See our roundup of free Gleam alternatives for WordPress.

3. UpViral

Starting price	$99/month
Free plan	No
Best for	Referral-heavy viral campaigns
WordPress plugin	No (embed code only)

UpViral is another popular KingSumo alternative for creating viral giveaway marketing campaigns. It’s a cloud-based referral marketing platform that encourages users to share your giveaway with their friends to increase your reach. 

You can use this platform to run sweepstakes to signup new subscribers, launch new products, promote events, and more. Plus, its drag-and-drop builder and premade templates make it easy if you have no technical knowledge.

UpViral’s features focus heavily on referral marketing, with leaderboards, unlockable incentives, and gamification to build hype.

Some of its other features include:

• • Multiple entry methods

• • Fraud detection

• • Campaign scheduling

• • Automatic winner selection

• • A/B testing

• • Retargeting & tracking

• • Custom domains

UpViral’s referral mechanics are more developed than most giveaway tools. The leaderboard and unlockable incentive features can drive a lot of sharing, but setup takes more time than a basic contest builder. It’s designed for campaigns where referral volume is the main goal.

Pros	Cons
Strong referral marketing focus with leaderboards	Starts at $79/month, no free plan
A/B testing built in	No native WordPress plugin
Gamification features that drive sharing	Higher price for smaller budgets
Fraud detection included

Verdict: UpViral is worth it if referral volume is your main campaign goal and you’re willing to invest in the tools that support it. For simpler contests without a heavy referral focus, you’ll get more value from a cheaper option.

Here’s an UpViral review you may find helpful.

4. Vyper

Starting price	$149/month
Free plan	Yes (build for free, pay to publish)
Best for	Referral programs with stylish branding
WordPress plugin	No (embed code only)

Vyper is a versatile marketing platform offering both giveaways and referral programs. With its sleek design and user-friendly interface, you can use it to increase engagement, generate referrals, and incentivize your paid media campaigns.

The platform has 3 different display modes: a dashboard, landing page, embed form, and widget. This helps you encourage participation both on and off your website.

You can also choose from several premade templates and integrate Vyper with email marketing tools like Mailchimp, ConvertKit, and Sendy.

Other key features include:

• • Mobile responsive design

• • Custom sub-domains (on Enterprise plans)

• • Google Analytics support

• • Countdown timer feature

• • Leaderboards

The free-to-build model is a good way to try Vyper before committing. The interface is clean and templates are well-designed, though the $149/month starting price is on the higher end compared to other tools on this list.

Pros	Cons
Free to build, pay only to publish	Starts at $149/month
Multiple display modes (widget, landing page, embed)	No native WordPress plugin
Clean, stylish campaign interface	Fewer entry method options than RafflePress
Countdown timer and leaderboard features

Verdict: Vyper is a good fit if you want a polished, referral-focused campaign and can justify the higher monthly cost. If budget is a concern, UpViral offers similar referral features at a lower starting price.

Need more options at a lower price point? Explore our list of best Vyper alternatives.

5. Woobox

Starting price	$37/month (up to 1,000 participants)
Free plan	Yes (up to 100 participants)
Best for	Diverse campaign types beyond giveaways
WordPress plugin	No (embed code only)

Woobox is a popular marketing platform offering giveaways, contests, quizzes, and more. It’s designed to help you drive engagement, increase leads, and build your online presence.

With Woobox, you can create a wide range of campaigns. For example, with its premade templates, you can run campaigns on social media, landing pages, popups, and with embed codes.

These campaigns range from social media contests and giveaways to discount coupons, email signup forms, and surveys. It’s also easy to customize each campaign with the visual editor to get the perfect look and feel for your business.

Woobox also includes the following features:

• • Customizable templates

• • Email marketing integrations

• • Multiple entry methods

• • Social sharing options

• • In-depth analytics

• • Responsive design

• • Built-in winner picker

Woobox stands out for campaign variety. If you need to run a survey, a coupon campaign, and a giveaway across the same quarter, this platform handles all three from one account. The tradeoff is that no single campaign type goes as deep as dedicated tools.

Pros	Cons
Wide range of campaign types in one platform	Participant-based pricing can add up
Free plan available	No native WordPress plugin
Visual editor for customization	Less referral marketing depth than UpViral or Vyper
Built-in winner picker and analytics

Verdict: Woobox makes sense if you run varied marketing campaigns and want them under one roof. For pure giveaway focus with strong viral mechanics, RafflePress or UpViral will serve you better.

For more information, here’s a handy Woobox review.

6. ShortStack

Starting price	$29/month
Free plan	Yes (limited)
Best for	Advanced customization and team workflows
WordPress plugin	No (embed code only)

ShortStack is a marketing platform that helps you create contests, giveaways, quizzes, and landing pages. It’s a flexible solution with advanced customization options, making it ideal for those who want complete control over their campaigns.

The platform offers various premade templates with point-and-click customization options, including instant wins, quizzes, coupon distribution, and more. You can publish your ShortStack campaign via popups, landing pages, custom domains, and with an embed code.

This tool also offers easy contest management and winner selection options, with coupon and prize codes.

More ShortStack features are as follows:

• • Refer-a-friend contests

• • Voting gallery

• • Social login

• • Campaign analytics

• • Team collaboration

ShortStack offers the most customization flexibility of any tool on this list. The tradeoff is complexity and a higher price point. If you need to hand campaigns off to a team or run highly branded experiences, it earns its cost.

Pros	Cons
Highest customization level on this list	Starts at $29/month; most capable plans from $119/month
Team collaboration features built in	Steeper learning curve than simpler tools
Supports complex campaign types	No native WordPress plugin
Custom domains on all plans	Can be overkill for simple giveaways

Verdict: ShortStack is the right choice if you need maximum control over your campaign design and have a team managing it. For straightforward giveaways, the complexity and price aren’t justified.

You can see our ShortStack review here for more details.

Which KingSumo Alternatives Are Best?

The right KingSumo alternative comes down to your platform and goals. If you’re on WordPress, RafflePress is the strongest option. You get native integration, one-time pricing, and viral entry methods that work directly from your dashboard.

For standalone platforms, Gleam covers the most ground, UpViral focuses on referrals, and ShortStack gives you the most customization control. Use the comparison table above to match each tool to your specific campaign type. For even more options, see our best social media contest tools roundup.

Get started with RafflePress today.

Frequently Asked Questions