How To Pick A Winner Of A Giveaway (the Easy Way)
Choosing a giveaway winner can be the most fun part of running a contest. You get to break the great news to the chosen one, after all.
But if you haven’t planned ahead, it can be pretty stressful. How do you choose just one giveaway winner out of the hundreds who entered?
Today we’ll share how to pick a giveaway winner using free tools, so you can get that warm, fuzzy feeling from breaking the exciting news.
Here’s are the 4 best ways to pick contest winners randomly and with intention:
- Choose a random winner
- Pick an entry with the most votes
- Filter entries by correct answer
- Pick a winner from verified emails
- Pick multiple giveaway winners
- Let a panel of judges decide
Shall we get started?
1. Choose a Random Giveaway Winner
Sometimes the easiest way to learn how to pick a winner of a giveaway is the best way. And the simplest way to find a successful entrant is to use a random winner generator.
There are plenty of websites with winner picker tools that can help you learn how to pick a giveaway winner randomly from a list of names. All you need to do is enter the names of the people who entered your giveaway, and they’ll draw a winner randomly for you.
However, using RafflePress, which is the best way to create an online giveaway, you can use the built-in random name picker option. This will save you the hassle of collecting all the names, adding them into a spreadsheet, and manually putting them in a random generator.
Let’s look at how to select a winner in RafflePress.
When your giveaway has ended, head to RafflePress » Giveaways to see your list of contests.
Then under the Status heading click Needs Winners.
Next, you’ll see a page with a list of everyone who entered your giveaway. Click the Pick Winner button to start choosing a giveaway winner.
You’ll be asked how many contest winners you’d like to pick, along with selecting winners with a verified or unverified email address.
When you’re done click Choose Winners Now.
RafflePress will pick a winner randomly for you. So now all you need to do is click Email Winner to give them the good news.
You can use this solution for any giveaway, whether it’s on your Facebook page, YouTube video, or any other social media platform.
But, what if your contest is a little more complicated and needs more input to draw a winner? Don’t fret. We’ve got more solutions coming up.
Let’s say you’re running a photo contest, and you’d like to pick a winner for a giveaway from the best submissions.
2. Pick an Entry With the Most Votes
A smart way to get your community involved would be to let them vote for their favorite submission. That way, when the contest comes to an end, the photo with the most votes can be chosen as the winner.
There are many ways to run a giveaway based on image submissions, but it’s important to remember that there are certain things you should avoid when collecting votes for the winning submission.
For example, if you’re running Facebook or Instagram giveaway, you’re not allowed to require your followers to like, share, or tag a post in exchange for entries.
One way to avoid this is to host your giveaway on your own website or blog and then have your community comment with their favorite submission.
Alternatively, you could insert an interactive poll in your giveaway post, so visitors can instantly vote for their winner.
This removes the need for you to manually draw a winner from random comments or an Instagram comment picker. It can also increase the amount of time people spend on your site and reduce your bounce rate.
To go a step further, you can build a poll right into your giveaway by using the RafflePress Polls & Surveys action.
Simply go to Actions » Polls & Surveys and click to add it to your RafflePress widget. You can add as many poll choices as you’d like, which is perfect for voting contests with lots of submissions.
Here’s what it would look like to your visitors.
What if your giveaway has a question people need to answer correctly to enter your prize draw? We’ll cover that next.
3. Filter Entries by Correct Answer
Many contests ask that people answer a question correctly, for instance, in their Instagram comments, to be in with a chance of winning a prize.
In this instance, an easy way to choose a giveaway winner is to filter all entries by the correct answer. This eliminates those with wrong answers, leaving you with a list of correct entries to draw a winner from.
In RafflePress, you can easily filter entries with the wrong answer. Let’s take a quick look at how to do this.
Head to RafflePress » Giveaways to see your giveaways overview. Then hover your mouse cursor over the giveaway you want to see the entrants for and click Users.
Next, you’ll see a list of people who have entered your contest. Under each user, hover your cursor until you can see additional options.
Click Show Entries to view their entry details.
Now you can see the answer they gave to your giveaway question. If the answer is wrong, you can mark the entry as invalid, and if it’s correct, you can mark it as valid, as shown below.
Now when you pick a giveaway winner at random, RafflePress will only choose randomly from entries with valid answers.
4. Pick a Winner from Verified Emails
Running any giveaway has the potential to attract spam and people who are only interested in a quick freebie. The problem with this is it reduces the chances for genuine users to win.
That’s why it’s a good idea to ask users to verify their email when entering your giveaway. If you know their email address is real, and in use, you know they’re real people, and not spam bots.
Then when it comes to choosing a winner, you can filter the entries by those with verified emails.
Luckily, RafflePress makes this easy.
When setting up your giveaway, click the Settings tab and click the Email Verification heading.
Then you can switch the toggle to the on position, so users must verify their email to confirm their identity and secure a valid entry.
When you’re ready to choose a giveaway winner, all you need to do is select the checkbox that says Only Verified emails can win. Then just click the Choose Winners Now button.
5. Pick Multiple Giveaway Winners
What if you have more than one prize to give away? Well, the logical answer to that question is to pick more than one giveaway winner.
Doing this in RafflePress is as simple as drawing a random winner, as we highlighted earlier.
When randomly choosing a winner, just enter the number of winners you’d like. Then click Choose Winners Now.
Now you can email each winner to give them the good news. Simple as that!
6. Let a Panel of Judges Decide
Not every contest is straightforward. Larger giveaways with thousands of people entering take a lot of planning and organizing. And if they include an entry method that’s highly specific like:
- Creating a piece of art
- Giving a performance
- Having the best website in a certain niche
Then it’s probably best that you have a panel of experts select a winner for you. This is largely down to there being more than one set of criteria for choosing a giveaway winner.
Having a group of people deciding for you takes the guesswork out of it. Plus, it’ll mean the person who’s chosen in the end is a worthy winner.
The Unsplash Awards are a great example of an expert judging panel. In these awards, the experts choose winning photography from thousands of entrants for a set number of themes.
With so many great photos, we don’t envy making those decisions! Why not try something similar for your next YouTube giveaway?
For more inspiration, check out these YouTube giveaway examples.
Frequently Asked Questions
How do you pick a winner for a giveaway on Instagram?
Picking an Instagram giveaway winner depends on the type of giveaway you run. If it’s a contest that requires skill, it’s best to judge the top entries yourself or as part of a panel of judges. That way you keep things fair and unbiased.
If your giveaway is chance or luck-based, you can use RafflePress’s random winner picker to choose the winner at random.
How do you pick a winner for a Twitter giveaway?
How you pick a winner for a Twitter giveaway depends on how you create your Twitter contest, and the entry methods. If the contest requires skill, it’s best to judge the best winner yourself.
Yet, if entering is based on chance, and you use a contest app like RafflePress, you can use the built-in random giveaway picker.
How do you pick a winner for a Facebook giveaway for free?
For luck-based Facebook giveaways, you can use the free version of RafflePress to pick a winner randomly.
Today we’ve covered the many ways you can learn how to pick a giveaway winner. So now, all that’s left is to set up your contest and enjoy the community buzz it creates.
But before you get too far ahead with the planning, you might want to think about what prize you’ll offer. Here are some great giveaway prize ideas your audience will love.