Contests and giveaways have a conversion rate of almost 34%, which is much higher than other content types.
When you combine that with emails being 40x more successful than social media for acquiring customers, using contests to grow your email list makes a lot of sense.
The problem with many contest apps and giveaway builders is they lack integration with popular email marketing services. Without that integration, you can’t organize your list or use the powerful features they include such as:
- List management
- Marketing automation
- Email analytics
As a result, you could attract tons of new leads with your contest, and have no way of using them to the benefit of your business.
Grow Your Email List with GetResponse Giveaways
Today we’re excited to announce you can now integrate your contests with GetResponse!
Since RafflePress is designed to make running giveaways as easy as possible, we’ve added GetResponse to our list of third-party integrations.
That means you can now link the following email marketing services to our Join an Email Newsletter action:
- Constant Contact
Plus, there’s the option to connect to other providers using Zapier.
We’ve also addressed some minor fixes which you can view in the RafflePress changelog.
That’s it for now, but we’ll be back soon with more new features for the best giveaway and contest plugin for WordPress.
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